In the world of beauty, we’ve always been different.
We’re from San Francisco, surrounded by artists and innovators who inspire us to think differently, to follow our gut instincts and to pour our heart and soul into everything we do. We create products like no other brand, and we connect with women in ways that no other brand would dare. For over 35 years, we’ve built a community of strong, passionate women who have become customers—but more importantly—our lifelong friends.
We create meaningful products that are good for you because we’re obsessed with feeling good. We introduce our brand in ways that are also innovative—by inspiring real human connections.
We’ve never been content with just making women look pretty. We want them to feel beautiful.