Introducing our Global Ambassadors

By Genevieve Ernst | September 12, 2018

We’re here to champion honest beauty that’s full of what’s good and free of what’s fake. Clean without compromise is a way of life for us, and along the way we’ve discovered that some of the world’s most influential women feel the exact same way. Today, we’re very proud to announce our new Global Ambassadors, four women who love clean bareMinerals products and truly embody our belief in the Power of Good.

On a hazy fall morning we celebrated the new partnerships at Jams, Jonathan Waxman’s laid back, seasonal spot at the 1 Hotel Central Park. The room was filled with greenery and tables were laden with fresh figs and melons and, of course, our iconic ORIGINAL Foundation. Florals reigned on the guests as well, who played with new highlighters and chatted with bareMinerals President Jill Scalamandre while Hailey Baldwin, soy cappuccino in hand, lit up the room, posing for photos and chatting with guests. Hailey, our Clean Beauty Ambassador who was first introduced to the brand by her mother, an ORIGINAL Foundation fan, positively glowed with a radiant, natural look done by new bareMinerals Global Makeup Artist Nikki DeRoest. Jill spoke briefly to introduce Hailey and explain the values she embodies that so perfectly align with the values of the brand: living cleanly and with kindness. “Women have the ability to make small choices that lead to great differences,” Jill said. One of those is, of course, choosing beauty products that are clean for your skin and the environment. Our new ambassadors, Jill explained, we’re chosen because they’re “people who share our values and are part of our family.” We invite you to meet them all here:


Hailey Baldwin, Model

“Clean beauty in all its forms is important to me and I love the fact that bareMinerals can deliver on this promise and still create products that are amazing for skin. I was raised to embrace a healthy lifestyle, which involved everything from eating organic food to treating people around me with compassion. I’m excited that my partnership with bareMinerals allows me to celebrate a world I already embrace every day.”

– Hailey Baldwin, bareMinerals Clean Beauty Ambassador

Hailey’s Power of Good message: “Be full of kindness and free of cruelty.”


Rosie Huntington-Whiteley, Model

“I love to champion brands that celebrate beauty in the right way and I’m proud to be a part of bareMinerals. as a mom and model, I don’t have time to compromise — I need reliable products that can deliver strong color payoff and are also good for my skin. The Power of Good campaign not only values products that make a difference, but also shows how feeling good and doing good can impact people around you.”

– Rosie Huntington-Whiteley, bareMinerals Beauty Ambassador

Rosie’s Power of Good message: “Be full of love and free of hate.”


Letitia Wright, Actress

“To me, the Power of Good represents positivity, love and honesty. I try to live my life not just for myself, but in a way that’s also beneficial to others. The Power of Good means sharing your talents and the best side of yourself. Clean beauty offers peace of mind because you can trust the ingredients that you’re putting on your skin.”

– Letitia Wright, bareMinerals Power of Good Ambassador

Letitia’s Power of Good message: “Be full of confidence and free of fear.”


Nikki DeRoest, Celebrity Makeup Artist

“As a makeup artist, I can’t risk using products that don’t provide efficacious results every time. I also can’t risk the quality of people’s skin in order to create a red carpet-worthy look. With bareMinerals, I don’t have to compromise. The incredible textures and mineral-rich ingredients are clean and good for skin without sacrificing performance.”

– Nikki DeRoest, bareMinerals Global Makeup Artist

Nikki’s Power of Good message: “Be full of freedom and free of boundaries.”


Check back to learn more about these four inspiring women, plus exclusive tips and tutorials with their favorite clean beauty products.

Genevieve Ernst

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